Prices & Packages

A Content Marketing Program with Built-in
Targeted Traffic

Our Audience Program drives guaranteed traffic from your target audience to your website, without waiting months for organic traffic once your content or videos are ranking.

Many of our clients come to us struggling to reach a specific group of people -- their actual customers.

Blog Articles with Videos or Infographics Based on the Articles to Help Amplify Your Content With Content Distribution To Your Target Audience
  • Groups of people that look like this:
  • » CEO’s of Mid-Sized Startups
  • » Medical Device, Pharmaceutical and HIT Companies
  • » Medical and Healthcare Providers
  • » Auto Dealer Marketing Directors
  • » eCommerce Marketing Directors
  • Packages include: Content Distribution On Premium News and Industry Related Publications
  • We find the right audience for your content.

The problem these companies run into is that they want to invest in content marketing and SEO, but their niche is filled with major competitors and they can’t afford to invest in 1-2 years of content creation and promotion without seeing results.

We’ve built a program that will help companies like this produce content that reaches their target audience the day it launches, allowing them to invest in content marketing and SEO for the long term while seeing traffic and results in the short term.

Paid promotion is the key to our program—it ensures that our content reaches your target audience. Next, we educate them on what you sell through retargeting and email marketing.

We use paid social media and native ad traffic to deliver the benefits of content marketing on a more aggressive timeline.

How It Works

1. We Build Your Audience Profile

We use your questionnaire responses to build target audience profiles. These cover everything from where your customers live and work, to their favorite travel destinations, financial habits, and more. These make up the targeting parameters that we’ll use to promote content to your actual audience.

2. We Identify The Topics

We develop content ideas that your target audience will want to read, supported by keyword and competitor research. This content is designed to drive traffic from the customers you want to reach, not to sell your products, so the most important factor is whether your audience will find it valuable.

3. We Create The Content

We create custom and unique content complete with graphics, examples, and more. We use a variety of formats, and content is thoroughly-researched and long form – typically 1000-2000 words in length. Our team will use angles like inspirational stories, tutorials, trend updates, evergreen resources, curated lists, and more.

4. We Publish & Share

We publish the content on your website and give your team the copy and graphics you need to promote the content on your normal channels, from newsletter to social media feeds.

5. We Drive Targeted Traffic

Once the content is published, we use paid social channels to drive clicks from the target audience you’re trying to reach. Our program includes built-in budget to guarantee traffic from the target audiences that we identify in the beginning of the process.

6. Optional: We Retarget & Acquire Email Addresses

The most important part of content marketing process is that our team uses retargeting ads and email acquisition to build your audience over time so that we can educate those users on what you sell and bring them back to your website and YouTube channel. You have the option of either integrating our efforts with your existing retargeting funnel or having us set one up for you.

7. Optional: Add a Bimonthly Newsletter to Keep Your Current and Prospective Customers Engaged

A newsletter is a beneficial communication that helps create a trustworthy relationship between your business and your clients. Every new edition of your newsletter increases this trust.  A newsletter can show off your business’ expertise. The inclusion of informative newsletter content will subtly imprint your knowledge and hence your dependability into the minds of your current and prospective customers.  Well-crafted newsletter content will exclude sales pitches. However, the crafty newsletter writing will carefully weave in special promotions, coupons, etc. that will give the readers reasons to visit your website.

Examples of Audiences We Can Reach

We use a combination of paid traffic sources such as Facebook, LinkedIn, Twitter, Outbrain, Reddit, and more. We’ll identify the ideal traffic mix during your onboarding consultation.

Consumer Audiences:

Groups of people that look like this:

  • » Retirees with new electronic devices
  • » Newly diaginosed with Afib and home monitoring
  • » Young moms who are interested in safe technology for their children
  • » Should you buy a Honda or a Toyota SUV
  • » Low carb diets and active seniors
  • We find the right audience for your content.

Business Audiences:

Groups of people that look like this:

  • » CMOs at eCommerce & retail companies
  • » VP / C-Suite and Product Director leaders in Medical Device, Pharmaceutical and HIT Companies
  • » Social media marketers for SMBs
  • » Auto Dealer Marketing Directors
  • » eCommerce Marketing Directors
  • We find the right audience for your content.

Content Formats That We Use

We use a combination of keyword research and content performance metrics to identify the core topics your audience cares about. Once we identify and agree on the topics, we create content that your audience can’t help but read.

Here are some examples of titles we might deliver:

How To Onboard Remote Employees

The Future of WordPress Hosting Options

Should You Buy A Used Honda or Accura?

Philadelphia 15 Best Rainy Day Activities For Kids

How To Monitor Afib At Home

How To Pick Your Auto Service Provider in 2018

How Top CEOs & Athletes Meditate

My Spouse Had A Stroke, Now What?

How To Find The Best Toy Deals In 2018?

These examples strike the right balance between having long-term SEO potential, staying on-brand for our clients, and being interesting enough to earn traffic from your audience.

What Our Clients Say

We’ve worked extensively with software, eCommerce, auto dealerships, Healthcare, [pharmaceutical, health information technology (HIT), medical devices] and lead gen companies over the years.

“The first project that we did with Outsell Digital was a test run to see how well we worked together and how good they were. That work increased pageviews on our marketing site by almost 300%, increased our session duration by 150%, and also dropped our bounce rate by about 13%.”

Marketing Director,
Competitive Analysis SaaS Platform

“I’ve been really pleased with the Outsell Digital approach and their responsiveness – they are on the ball and understood our business and knew what we were doing since day one. [Within 12 months] we’ve gone from around 2,500 visitors per day to upwards of 90,000 per day from organic search.”

Operations VP,
Auto Group

“I have been working with Outsell Digital for 2 months now and so far I must say I am impressed with the quality of service they provide. They have been very thorough in project approach and very creative in tackling some of the issues I have challenged them with.”

SEO Manager,
Lasix Eye Surgeon

We Guarantee Traffic From Our Content,
Not Just Word Count

We build paid social budget into all of our campaigns, ensuring that your target audience sees the content.

During our onboarding call, we’ll set a minimum traffic target that we guarantee for every piece of content. This varies depending on your target audience, but 500 to 1,500 sessions per content launch is the typical range.

We use initial launch traffic to get faster results from content, but the long-term benefits of SEO are still one of the very best reasons to invest in content marketing.

Pricing

We just launched this service in 2018 and are currently offering discounted introductory pricing. Click Get Started on the program that fits your needs and budget to start the onboarding questionnaire process. We’ll schedule a call to discuss your business and your audience, and answer questions you have about the program.

4x Monthly Program

$3,500
  • 4 content launches per month
  • Typical guaranteed monthly traffic of 1,000 to 2,000 targeted visitors
  • $5,000 Per Month
  • Introductory Pricing of $3,500 Per Month

5x Monthly Program

$4,500
  • 5 content launches per month
  • Typical guaranteed monthly traffic of 2,000 to 4,000 targeted visitors
  • $6,000 Per Month
  • Introductory Pricing of $4,500 Per Month

8x Monthly Program

$6,500
  • 8 content launches per month
  • Typical guaranteed monthly traffic of 6,000+ targeted visitors
  • $8,000 Per Month
  • Introductory Pricing of $6,500 Per Month

Not Actively Using Retargeting, Newsletters or Email Marketing?

Our team can set up or take over these efforts for you.

Once we drive traffic to your content and website from your target audience, we then convert those visitors to email subscribers, and finally, we run retargeting campaigns to educate them on what you offer and bringing them back to the website. This portion of our service is only offered as an add-on to the programs listed above.

Cost: $1500 to $2500 per month depending on current traffic levels.

Ready To Get Started?

Fill Out The OnBoarding Questionnaire Below and We'll Follow Up Shortly

Program Requirements

Any program this good has to have some entry requirements, right?
We have a few ground rules that are in place to ensure the success of your program.

Conversion Tracking:

We need to be able to see goals like email signups, contact inquiries, and eCommerce conversions properly tracking in Google Analytics. We can help you set this up if it’s missing or not up to our standards.

Flexible Editorial Requirements:

Part of the program success can be tied to the type of content we produce. We’ll bring ideas to you that are relevant to your business but more importantly, they’ll be interesting to your audience. The goal is not to produce an article on why people should buy what you’re selling — it’s to get your target audience to visit your site and start a relationship with your brand.

Up-To-Date Website Software & Design:

We can make this program work on multiple platforms, however, if your site was built on Joomla and designed in 2009, unfortunately, we probably won’t be the best use of your marketing budget.

Retargeting, Newsletter & Email Marketing:

While we can drive great targeted traffic to your site, those visitors are unlikely to buy something after reading a blog post. That’s why we try to aim to get them to subscribe to your email list and run retargeting campaigns to show ads to them after they leave the site, educating them on what you sell. If you’re not already running email marketing and retargeting campaigns yourself, we’ll ask that you allow us to do so to make sure you’re getting the most value from our work.

Deposits

Unless agreed to in advance we require a 50% deposit before any work begins.